Why Your MLM Sucks! (or not)

by Don Reid

Have you been trying to make money with an online MLM? Working hard, following everything your upline says, getting frustrated, getting lots of rejection? getting tiny checks? Wondering why its not working for you?

Here's why your MLM sucks!

Rude Awakening No. 1: Your Upline Are Not Going To Help You


Contrary to everything you have been told most of your upline don't know much about building an MLM online or offline. Most of your upline do not have any runs on the board to point to at all. The main reason they are your upline is they got in just before you!

So, if this is true they will not be able to help you much right? Of course there will be someone high up in your upline that does know how to build an MLM....but....and you probably already know this, they are always busy and you can never get any time with them. This sounding familiar?

You are going to need to learn the information yourself and forget about trying to have your upline do it for you. You do want to know how to do it anyway right?

Rude Awakening No. 2: Where's Your Website Dude?

How are you expecting to form relationships with prospects, leads and downline if you don't have a website? I don't mean the recruiting website your MLM provided.

I mean a real website that you own and control what content it has.

I know many people that are either successful in MLM or failures. The biggest difference I see between these two groups is that the successful ones ALL have a personal website. There are some absolutely valid reasons for this. If you have your own website, you can build your own optin mailing list. Everyone on the net has been told to do this but not that many do....guess which group the ones that don't have a personal optin mailing list fall into. Here's why you need one. When you have a website, you project instant "guru" status. Well that's if you have good content. It's best if it's original but interesting relevant articles from people like Terry Dean are good as well. You also have the ability to invite people to join your mailing list. No obviously those that do, are interested in what you have to say. If you manage this list carefully, it will grow and become a very loyal following. when you do occasionally promote a business opportunity a large proportion of them will elect to join. Good deal right? Just what you wanted right? So, where's your website dude?

Rude Awakening No.3: Leads Are Not Going To Instantly Sign Up

Prospects and leads are NOT going to jump into your MLM business just because you blasted them with an email ad. That used to work a few years ago but really doesn't anymore. Oh sure, you might sponsor a few people now and then that way, but they are not going to hang around for long. As soon as they don't make the big money your ad promised, they will be out, and you will be depressed and frustrated. So lets try and avoid all that.

Here's how leads really work. They do NOT work by blasting a prewritten generic email ad to. We just agreed that doesn't work right? You need to actually write an email to them. Make sure it does NOT promise easy riches, automated systems, powerlines, great products, fantastic compensation plans. None of that stuff, totally forget it! Write to your leads as though you were writing to your best friend or your mother. Ask them some nice easy questions that should perk their interest. INVITE them to respond to you if they are interested in progressing further or learning more. Simply have them reply to you. Now, I hear you saying, hardly anyone will respond and I've just spent 80 bucks on these leads. So lets say 6 respond out of 1,000 ok? So would you be upset if those 6 joined you and went on to be successful in your downline? No I don't think you would be upset. You may have already found your 6. Most MLM's to work, only need you to find 6.

So many people miss the point of buying leads. It's to find a few people that will join you and duplicate you.

It's not to find 1,000.

Whatever the number that respond positively to you, jump on the telephone and call them. Don't pressure them to go sign up, this will scare them away. Ask them some questions that will invite conversation. Get to know them and what they like, don't like, what their goals are, what they want, where they live, what its like to live there...all sorts of stuff. If you just ask questions and let them do the talking, guess what? They will form a great opinion of you. They will think you're intelligent, caring, experienced and a good listener. Before you know it, your new best friend will be begging you to get into your business. Now isn't that what you really wanted all along?

Rude Awakening No.4: You Don't Get Paid To Watch TV

You just signed up in the latest greatest MLM ever invented. Your upline are all the biggest names in the game. You're near the top of the compensation plan. Man you're gonna be rich in no time! Time to settle down with a beer and watch the TV and dream about when those checks start rolling in.

Welcome to failure.

You know deep down there is no such thing as a free ride, especially to wealth. Stop fooling yourself. Here's a hard reality.

Wages are made 9 to 5, Riches are made After Hours!

Unless you are prepared to do what it takes to make money online in MLM, you would be much better off, quitting now, saving yourself the monthly product cost and forgetting your dreams. I'm guessing a few people are not going to be happy about me saying that. In reality getting you to quit now is better for everyone though.

Obviously YOU ARE NOT A QUITTER. Quitters would never bother reading this information. All I'm trying to say in this section is that you are going to need to work. you need to forget watching TV, hanging out with the guys, forget spending hours in the mall or whatever it is you currently do to waste time. STOP all those things, you do not get paid for them.

Rude Awakening No.5: There Are 15 Minutes Between Your Success And Failure

You are a sum of the people you know and the books you read....that's such an amazing statement. Basically I get from it that if I want to be like all the people I know then I should just do the same things they do and read the same books they do. Most people I know don't even read books.

So obviously if I want to be different from them I need to read different books. I need to read books that teach me how to be a better person and how to build my business.

A lot of people don't like reading books, thats a bit too bad, those same people don't like being broke either I suspect. Not reading is going to guarantee they stay broke though. All it takes is 15 minutes per day. I know of a small private room in every house that no one is going to disturb you for 15 minutes and while you're in there, you could easily read a few pages....right? Good. Get Some Books!